SFI News

SFI's Official News Blog


SFI turns 17!

We are now officially in our 17th year!  From but a small acorn 17 years ago, SFI has grown into a tall and mighty oak tree, with strong and deep roots.  But you ain’t seen nothin’ yet…because we planted an entire FOREST…and it’s spreading across every country in the world.


SFI President & Founder Gery Carson remembers the day SFI was born:

Gery2009_125w“As an entrepreneur, there have been very few holidays where I haven’t worked at least a few hours, and this day in 1998 was no different.  I went into my home office that morning planning to spend a few casual hours–on nothing in particular.  It was a holiday after all and no one else on my staff at the time was working. So it was just going to be a relaxing day where I’d let my mind have a break from the typical daily grind.

I remember at the time that affiliate programs were becoming a big deal, thanks to the Internet, which made it very easy to track sales using affiliate links.  Numerous big-name companies were now employing affiliate programs as a part of their marketing strategy.  And I thought…why not us, too!  

I remember being particularly impressed with Amazon.com’s affiliate program.  The word was, they had 60,000 affiliates.  60,000!  At the time, that number seemed enormous to me, an impossible number.  But I couldn’t have been more wrong of course because, in just a couple years, we would be experiencing days where we’d sign up over 60,000 affiliates in a single day!  

But on this morning, I was simply sketching out a few basics on how our affiliate program would work.  At the time, we were publishing our magazine, Six Figure Income, which featured exclusive interviews with home-based entrepreneurs who were earning at least $100,000 annually from their business.  This magazine was essentially our one and only product.  By the way, it’s from the magazine’s name that the SFI Marketing Group name came to be (a few years later we changed the initials to stand for Strong Future International to better align with our vision for the program).

SFIMagazineCovers

Six Figure Income magazine’s premier issue was the March/April 1998 issue.  Prior to this, and stretching all the way back to 1986, we had published other newsletters and magazines devoted primarily to mail order entrepreneurs, including Mail Dealer Newsletter, Mail Profits Magazine, and Profits Magazine.  During those years, marketing by mail was the “Internet” for many entrepreneurs.  All the marketing we do today on the Web; in those years, at least for entrepreneurs like myself, it was all mail based (with a little bit of help from phone, fax, and conference calls).

Six Figure Income magazine was published just four times per year, and a one-year subscription was $49, so we had a healthy margin…enough margin to pay a handsome commission to anyone who wished to be an affiliate of ours and sell subscriptions.

Within days of deciding to create our affiliate program, I had published information on how to sign up online (supplemented, if I recall correctly, with a small direct mail campaign ironically).  To my pleasant surprise, sign-ups starting coming in almost immediately.  Not a lot, maybe a dozen or two a week, but that number rapidly accelerated.  Soon it was hundreds of sign-ups a day, then thousands, then tens of thousands!

Sashen_Strayer_WallenDriving this, now, hyper-growth was our decision to expand the program and compensation plan–many of the details of which were hammered out during a weekend at SFI affiliate Steven Sashen’s Boulder, Colorado home with affiliates Gump Wallen and the late, great Richard Strayer (we miss you, Rich!).  By January 2001, we had exceeded one MILLION affiliates.  With our most recently assigned ID number 15218902, over 14 million others have joined SFI since.

So like many great accomplishments, it all started with a simple idea, a simple inspiration.  Today, SFI is the online home for millions of entrepreneurs from every country in the world.  Indeed, SFI today is very possibly the largest and most successful affiliate program in the world.  Aim high.  Dream big.”


New Forum almost here!

ForumLogoFor all of you missing the forum, we can now let you know that our brand new and improved SFI forum will make its debut next week!

And not only is the forum brand new, but it’s been built 100% by us (no more third party limits or security issues), fully integrated with the Affiliate Center, and designed specifically for the SFI affiliate community!  You’re going to love it!  So hang in there for just a few more days; we know when you see it you’ll say it was well worth the wait!


SFI System update

Due to our ongoing efforts to secure our Websites against outside attacks, we changed our password handling to eventually allow for optional password expiration and two-factor authentication.  Unfortunately, due to a minor bug over a 10 or 15 minute period, the system may have asked some Affiliates who were logged into the SFI Affiliate Center at the time to change their passwords multiple times. That issue has been fixed and anyone affected should just log out and sign back into the SFI Affiliate Center.


New movie added to Your Choice auction

auc_choicemoviepackNow available in Your Choice Movie Pack auctions: Guardians of the Galaxy (3D Blu-ray + Blu-ray + Digital Copy) OR (DVD). Remember, with Your Choice auctions, you get to pick the movie title you want and receive 50 TCredits!

About the movie: An action-packed, epic space adventure, Marvel’s Guardians of the Galaxy expands the Marvel Cinematic Universe into the cosmos, where brash adventurer Peter Quill finds himself the object of an unrelenting bounty hunt after stealing a mysterious orb coveted by Ronan, a powerful villain with ambitions that threaten the entire universe. To evade the ever-persistent Ronan, Quill is forced into an uneasy truce with a quartet of disparate misfits—Rocket, a gun-toting raccoon, Groot, a tree-like humanoid, the deadly and enigmatic Gamora and the revenge-driven Drax the Destroyer. But when Quill discovers the true power of the orb and the menace it poses to the cosmos, he must do his best to rally his ragtag rivals for a last desperate stand—with the galaxy’s fate in the balance.

As of now, auction winners can choose from among the following 24 choices (all in Blu-ray and/or DVD packs):

  • Anchorman 2: The Legend Continues
  • Argo
  • Avatar
  • Godzilla
  • Gravity
  • Guardians of the Galaxy
  • Iron Man 3
  • Frozen
  • Lone Survivor
  • Man of Steel
  • Marvel’s The Avengers
  • Mission Impossible: Ghost Protocol
  • Prometheus
  • Skyfall
  • Star Trek Into Darkness
  • The Amazing Spider-Man
  • The Amazing Spider-Man 2
  • The Dark Knight Rises
  • The Hobbit: The Desolation of Smaug
  • The Hobbit: An Unexpected Journey
  • The Hunger Games
  • The Hunger Games: Catching Fire
  • Transformers: Age of Extinction
  • World War Z

We refresh the list regularly with popular new releases and classics, so stay tuned!

i-forum_arrowLog in at the SFI Affiliate Center, then head over to the FORUM–to the SFI NEWS DISCUSSIONS section–to discuss this announcement with your fellow SFI’ers.


SFI Forum update

As you may know, due to recent cyber-attacks, our very popular SFI forum had to be taken offline.  We know that MANY of you are greatly missing the forum (so are we!), and we want everyone to know we are working as quickly as we can to return the forum to the Affiliate Center.

By the way, there’s an old saying that says, “When life hands you a lemon, make lemonade!” In that spirit, we are looking at making some major improvements to the forum and adding some exciting new features.

Stay tuned for updates and thank you for bearing with us.

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