SFI News

SFI's Official News Blog

Build your downline free with Bid & Build!

Have you heard of our PriceBuilders Bid & Build program? If not, take a moment NOW to check it out! This easy, free bonus tool allows you to build your team of PSAs while simply bidding at Pricebenders. Just choose an auction you’d like to win from the Pricebenders schedule HERE and start bidding!

For every 10 bids you make at Pricebenders, you’ll earn a spin of the Bid & Build prize wheel!  Every spin is a guaranteed win of a full PSA or a partial PSA (minimum 10%).  So, even if you don’t win a full PSA with one spin, you could win a 20% share, a 30% share or a 50% share of a free PSA. You can view your progress toward a full PSA from the main auction page as illustrated below. A brand new, freshly-generated PSA will then be added to your Genealogy and you can begin working with them!bidbuild.png

NOTE: The recap bar above (which appears on your Pricebenders index page) also provides you with a count of your MRP and VP earned with your bidding today.  It also lets you know if you’ve earned today’s Bonus VP from your PB Tab at the Affiliate Center.

PLUS…each time you win a full PSA, you also receive a FREE bonus entry in the Daily Grand, where you can win additional valuable business-building prizes including CSAs, TCredits, VersaPoints, and more! Limit: 2 Daily Grand bonus entries per day.

If you are familiar with Bid & Build, are you getting all the benefits you can out of this cost-effective way to add PSAs to your downline and grow your business? If you haven’t participated in Bid & Build in a while, now might be the time to revisit Pricebenders auctions and make some bids!

The Bid & Build program also has these benefits:

  • There’s no limit on how many spins and PSAs you can earn each day.
  • All bids carry over–both from auction to auction and day to day.
  • All spins carry over until you earn a full PSA.

New Active Sponsor policy

Beginning May 1st, 2017, SFI will employ a new, accelerated roll-up/compression policy so as to provide a higher level of support and leadership companywide.

Here’s how it will work:

Being a bonafide sponsor requires being active, engaged, and supportive of those you are the sponsor of.  Unfortunately, many affiliates sponsor others only to essentially abandon them.  To mitigate these situations, all sponsors of affiliates will now be required to:

Log in at least once AND have at least 250 VersaPoints every 45 days

Affiliates failing to meet these two requirements will immediately and permanently forfeit all PSAs to their sponsor.  If the receiving sponsor also fails to meet the two requirements, he or she will forfeit as well…and so on up the line.

Therefore, if your sponsor and, say, four other upline members between you and an active upline Team Leader are inactive, you’re going to move up FIVE generations in May!  Yes, if you don’t currently have an active sponsor, you’re going to have one soon!

This new accelerated roll-up/compression policy is also designed to align with the objectives of The Diamond Plan and Opti-Build.screenshot_908

IMPORTANT TIP: Some of you, especially if you’re a Team Leader with a lot of generations of “dead wood” in your group, you may find yourself with dozens or even hundreds of new, forfeited affiliates on your first level in May.  We strongly encourage you to treat this as a business-building opportunity!  That is, if you’ll reassign these persons under the Designated Diamonds (DD) in your group, you have the opportunity to not only juice your DDs but also juice these new, received affiliates who can now have the opportunity to get more active and become DDs and participate in Opti-Build themselves!  A win/win for all!


Q: What’s the main objective of this policy?
To help ensure that as many affiliates as possible have an actively-engaged and supportive sponsor and upline team.

Q: My sponsor probably doesn’t currently meet the two requirements, but still I’d like him to continue to be my sponsor.  Anything I can do about this?
You can contact your sponsor and make sure he is aware of the new policy so he can get himself qualified by the end of April.

Q: If someone is not meeting the new requirements, will they no longer be an SFI affiliate?
No. They will only forfeit their PSAs.  They will still be an affiliate until they’ve gone an entire year without logging in (per our standard policy). And as an affiliate, they can still earn unlimited commissions and even start sponsoring again and build a new team if desired.  The new rule just helps ensure that every SFI affiliate has an actively-engaged and supportive sponsor.

Q: Could this roll-up of people increase my commissions?
It could, yes.  The more people that move into your payline (i.e., the generations where you’ll earn Matching VP), the more you could earn.  You could also increase your Direct Commissions for those who rolled up to your first level.  However, we do want everyone to be aware that rolling up all these people to Team Leaders could mean more Matching VP is earned (i.e., more shares of the TripleClicks Executive Pool), which could reduce pool share values somewhat.  But in the long run, the positives will certainly outweigh any temporary negatives for most if not all.

Q: So, this roll-up of people could increase my commissions even if I don’t receive any on to my first level?
If you’re a Team Leader, it definitely could, yes.  This is because the more people that move into your payline (i.e., the generations where you’ll earn Matching VP), the more Matching VP shares of the TripleClicks Executive Pool you’ll earn on.

Q: If I’m the direct beneficiary of forfeited affiliates, do they become my PSAs?
Yes, they become your PSAs, with full sponsor rights, including the ability to reassign them as desired.  Tip: If you’re reassigning, be sure to follow the guidelines of The Diamond Plan (e.g. build a 5×5 structure).  More on reassignments to optimize Opti-Build HERE.

Q: Will sponsors who are in jeopardy of forfeiting their PSAs receive any advance notice from SFI?
Yes. Starting in May, we will automatically send a warning email at 35 days and 44 days so the sponsor is informed of the pending forfeiture of his/her PSAs.

Q: What if I was ill, away, or had some other situation that wouldn’t allow me to fulfill the requirements for awhile?
For such an instance, you may put your account on Vacation Mode and we won’t include the days you’re away in the 45 days.  Note, however, that the limit on using Vacation Mode for this purpose is six months.

Q: Could someone forfeit their PSAs and then get them back by meeting the requirements later?
No.  Once they’ve been forfeited, they cannot be reclaimed.  The only exception would be if the upline person who received them agreed to reassign them back to the person who forfeited them.

Q: When will we see the results of these roll-ups?
We plan to complete all the roll-ups during the first week of May.

Q: Will we have to wait 45 days for each level to roll up?
No. During the first week of May we will identify every affiliate who is not meeting the requirements and roll up their PSAs.

Q: How often will these new roll-ups happen?
From May 1st on, every day our system will identify the affiliates who are not meeting the requirements and roll up their PSAs.

Q: When a PSA is rolled up to a new sponsor, what happens to any affiliates that might reside under that PSA?
The entire downline/group under the PSA will move along with the PSA.  They’ll still have their same sponsors, but they will have moved up one generation in the company.

Q: Just logging in and having 250 VP every 45 days doesn’t ensure that someone will be a good sponsor, does it?
This new policy isn’t a cure-all because, yes, there can still be sponsors who log in somewhat regularly and have the required VP, but still are essentially absent from their business.  But we believe this policy will help a LOT and positively impact thousands of existing affiliates who currently have a less-than-ideal sponsor.  And should we need to go further, make the requirements even higher in the future, we will consider that too.

Icons of people with speech bubbles..Head over to the FORUM–to the SFI NEWS DISCUSSIONS section–to discuss this announcement with your fellow SFI’ers now.

The Builder Bundle is here!

SFI works best, of course, when there is duplication from generation to generation.

Today, we’re announcing a new product designed to make duplication simple and easy for all affiliates.

The Builder Bundle delivers to you a powerful monthly package of up to 20 new PSAs and CSAs and 100 mighty TCredits…all at a special low price.  To make it even more powerful, Builder Bundle also generously includes 100 MRP…and 1500 VP!

The price for this bounteous bundle of goodies is just $59.  The actual total value of this bundle is $68…saving you $9!

For just $1.94 a day (about the cost of a cup of coffee), you get, each month:

  • An EA-qualifying 1500 VP!
  • 100 Mighty TCredits!
  • 8 freshly-generated  PSAs and 2 CSAs to continually infuse your group with growth and momentum!
  • 100 valuable Member Rewards Points (MRP)!

Set up Auto-Delivery for an even bigger value!

The above version is for if you buy Builder Bundle just once.  But set your Builder Bundle for monthly auto-delivery, and the price drops to just $55.

Builder Bundle auto-delivered, besides an even better price (just $1.81 a day), gets you TEN additional CSAs added (via CSA Rewards). This puts the actual total value of this bundle at $113…for a whopping savings of $58!

The auto-delivered Builder Bundle includes the following items:

  • An EA-qualifying 1500 VP!
  • 100 Mighty TCredits!
  • 20 fresh PSAs and CSAs (8 PSAs and 12 CSAs) to continually infuse your group with growth and momentum!
  • 100 valuable Member Rewards Points (MRP)!
  • A prestigious new badge (see below) that comes with 500 Badge Quest points!

Each Builder Bundle also includes $20.00 CV.  That means a sizable $9.00 Direct Commission for Sponsors, a nice $3.00 commission for Co-Sponsors, and an ample $8.00 going into the TripleClicks Executive Pool for profit sharing on every Builder Bundle unit sold!

For SFI affiliates serious about building a lucrative internet business with continual monthly growth, the Builder Bundle is a slam dunk deal!  Thus, it’s a GREAT item for your team members, too.

Not sure how to set up an Auto-Delivery?  Go HERE.

Get the BADGE, too!

If you set up your Builder Bundle as an Auto-Delivery, you’ll also qualify for our cool new “Building Something Great!” badge, as show here:


Note: The new “Building Something Great!” badge comes with a big 500 Badge Quest points, too!

THE PLAN…revised and rechristened!

We also wanted you to see Builder Bundles “in action!”  So we’ve updated THE PLAN with new information that shows how much you can earn and how big your group can become if  everyone has a monthly Builder Bundle subscription.


And because we wanted THE PLAN to be more descriptive of its role and objective, we’re also renaming it The Diamond Plan.

You can check out the new, updated Diamond Plan now at:


Order your Builder Bundle NOW at:


Limited Time Stickers

To make Builder Bundles even more of a slam dunk deal, if you’re one of the first 500 persons to set up an Auto-Delivery order for one or more Builder Bundles, we’re also going to drop 75 additional CSAs into your Genealogy!  

HURRY, this very special offer EXPIRES at midnight CST on March 15th, 2017.

Q & A

Q: Can I order more than one Builder Bundle?
At this time, yes you can.  Limits may be necessary in the future, however.

Q: Are the 12 CSAs we receive each month with Builder Bundle new or “Second Home CSAs?”
They are the newest CSAs available who have not yet been assigned a sponsor.  Typically, they will have joined SFI within the last few days.  You will be their first Co-Sponsor in SFI.

Q: Are the 75 bonus CSAs we receive for being one of the first 500 persons to order new or “Second Home CSAs?”
They are CSAs that have joined SFI in the last 2-3 months who have not yet been assigned a Co-Sponsor.  You will be their first Co-Sponsor in SFI.

Q: Are the 12 new CSAs included in a Builder Bundle in addition to the CSAs that come from CSA Rewards?
Ten of the 12 are courtesy of CSA Rewards.  Two are in addition to and are exclusively  for Builder Bundle buyers.

Forum Discussion

DISCUSS IT!  Log in at the SFI Affiliate Center, then head over to the FORUM–to the SFI NEWS DISCUSSIONS section–to discuss this announcement with your fellow SFI’ers.

Introducing…SFI Icebreakers!


What’s an “icebreaker?”

Definition: “A thing that serves to relieve inhibitions or tension between people, or start a conversation.”

And that’s precisely what our new Icebreakers are designed to do—to help you engage new PSAs when they join your SFI team!

Here’s how SFI Icebreakers work:

Whenever you sign up a new PSA, you’ll have the option of using the new Icebreaker tool.

Note: The easiest way is to just click the link to their Affiliate Snapshot included in the New PSA Notifications you receive by email instantly each time you personally sign up a new affiliate.  From the Affiliate Snapshot, click the handshake icon located behind their name to initiate the Icebreaker.

When you initiate an Icebreaker, your new PSA will see a screen like this appear at the Affiliate Center.  You’ll notice the message is concise, friendly, and non-intimidating:


Note that, unlike SFIM (SFI Instant Messaging), the Icebreaker window appears on top of their Affiliate Center screen…so it’s impossible to miss. It also cannot be dismissed without responding.

Four choices are given to your PSA:

  1. If online now, they can respond with a, “Yes, let’s chat now” (in which case SFIM is automatically and immediately engaged for both of you).
  2. They can schedule a chat with you for a later time.
  3. They can request that your conversation be moved from chat to email.
  4. They can defer to a later, unspecified time in the future.

Maximize your results

Your Icebreaker will feature your name, rank, and account photo.

Selfie poster with woman holding smartphone vector illustration.

IMPORTANT: For Icebreakers to work for you, it’s vital that you are using a good photo of yourself, with a friendly, smiling face.  Make sure your photo is in-focus, well-lighted (dark photos are bad), and look at the camera.  And no sunglasses, please!  Take this seriously!  If you don’t have a good photo to use right now, have a friend or family member take a new photo of you and get it uploaded now.  Transmitting friendliness and professionalism is KEY.  Consider dressing up!  Remember, this is going to be your first impression with your new PSAs.  If your photo is unprofessional or “scary,” (or if you don’t have an account photo at all), your business will definitely suffer because of it.  If you want to maximize your results and income in SFI, get a good photo in place!  Upload your photo HERE.  Learn more about the benefits of having a good account photo HERE.

Special Notes & Tips:

A. If your PSA chooses option #2, to schedule a chat with you for a later time, you will automatically receive an email with the date and time from SFI.  We’ll also post this information for you on your Alerts tab.  Note: If you are unable to be available at the time they’ve selected, we recommend that you send the person an email right away to see about rescheduling your chat to a date and time that works for the both of you. 

B. If they choose option #3 and have requested a conversation by email instead, we’ll inform you of this on your Alerts tab (which will include their email address for quick and easy action).

C. If your affiliate isn’t online when you initiate your Icebreaker, it’ll automatically appear the next time they log in at the Affiliate Center.

D. So as to avoid messages that might confuse or “scare” new PSAs, Icebreakers may not be customized.  That is, everyone uses the same brief and friendly message as shown in the sample image above.

Genealogy Support

We’ve also added major support for Icebreakers on your Genealogy.  That is, if your PSA is within 30 days of joining, you’ll now see this new “handshake” icon in front of their name:
screenshot_2405And we’ve color-coded them so you can tell, at a glance, the status for each of your new PSAs:

  • A green handshake icon indicates you need to initiate an Icebreaker (you’ve not done it yet).  You can initiate now by clicking on the icon.
  • A brown handshake icon indicates that you’ve initiated an Icebreaker for this affiliate, but they’ve not yet logged in to receive it (it will be delivered upon them logging in).
  • blue handshake icon indicates that you’ve initiated an Icebreaker for this affiliate and they’ve replied via chat.  Check chat now, they may be awaiting your reply!
  • A purple handshake icon indicates that your Icebreaker resulted in a scheduled chat session (hover over the icon for the schedule date and time).
  • An orange handshake icon indicates that your Icebreaker resulted in a request to converse by email instead.  Tip: You can click the envelope icon in the right column to send an email to them now if you’ve not already done so.  Click the pencil icon to make a note for yourself about when you emailed them.
  • A black handshake icon indicates that your Icebreaker resulted in the “maybe later” reply.

By the way, don’t worry, you don’t have to memorize these color codes!  Hovering over the icons will pop up a tooltip to clarify what each color means (also very handy if you are color blind).  And we’ll also have a permanent article on it in our Knowledge Base, too—available instantly if you ever need a refresher.

TIP: Ready to start some chats using Icebreakers right now?  Go to your Genealogy and select the “Online Now” Quickfilter.  If any of the affiliates found have the green handshake icon in front of their name, you can start initiating chats this minute (by clicking on the green handshake icons).

Note: You’ll also find the new color-coded handshake icons for your PSAs on Affiliate Snapshots and on your Movers tab too!

New Calendar Tool

Icebreaker’s new scheduled chats also convinced us to finally get built a tool that’s been long on our to-do list.  That is, you now have a new resource—a custom SFI Calendar!

Calendar is located under the My Account section…HERE.

We will automatically populate your Calendar with all of your scheduled chats (with date and times), conveniently ordered from “nearest to furthest” (the chat you have coming up next will be at the top).

We’ll also be adding the birthdays and SFI anniversaries of your upline and downline members so that you can recognize these special days.  Additional items may also be added to Calendar in the coming months. Tip: Make it a habit to check your SFI Calendar daily.

“Break that ice!”

Business dealing by smartphone

For years you’ve been telling us you need something better to get new sign-ups to respond to you.  We think Icebreakers is going to be very helpful for this!

So, effective immediately, whenever you are notified of a new PSAs, BREAK THE ICE (the sooner the better)…by using the new Icebreaker tool!  Pretty cool, eh? 🙂

P.S. Don’t forget about getting a good photo in place!

Icons of people with speech bubbles..
Head over to the FORUM–to the SFI NEWS DISCUSSIONS section–to discuss this announcement with your fellow SFI’ers now.

Buy Now option for PSA Auctions; lower Buy Now prices for other items!

PricebendersLogoEffective immediately, Pricebenders bidders can now choose the Buy Now option on all PSA auctions! PLUS…many of our other auctions are featuring new, lower Buy Now prices!

Head over now to the Pricebenders Auctions index and check out all the current and upcoming auctions.

To review…the Buy Now option lets you get all your bids back by simply buying outright the item you were bidding on! You can do this at any time while the auction is going on–or for up to 24 hours after the auction has ended. Learn more.

Forum Discussion

DISCUSS IT!  Log in at the SFI Affiliate Center, then head over to the FORUM–to the SFI NEWS DISCUSSIONS section–to discuss this announcement with your fellow SFI’ers.

New Signing Bonus “Congrats” e-cards debut

We just added SEVEN new congratulations E-Cards for Signing Bonuses! Use them to bring attention to and congratulate your affiliates who’ve earned and/or increased their Signing Bonuses. Tip: You may want to refer them to our “How the Signing Bonus program works” article. 

You can view and use these new e-cards by selecting the “CONGRATS” category from the “Send an E-Card” pulldown menu on Affiliate Snapshots of your PSAs, CSAs (and other downline members if you’re a Team Leader). NOTE: Access Affiliate Snapshots through your Genealogy Report (just click the name of the affiliate you want to send the E-Card to.

Here are some examples of our new Signing Bonus Congrats e-cards:

ecard_signing_bonus-06_360 ecard_signing_bonus-02_360ecard_signing_bonus-09_360 ecard_signing_bonus-10_360

TIP: For help on using e-cards effectively in your team-building efforts, search for “e-cards” at  our Support Desk and see this Ask SC question and corresponding answers from the SFI community.

Forum Discussion

DISCUSS IT!  Log in at the SFI Affiliate Center, then head over to the FORUM–to the SFI NEWS DISCUSSIONS section–to discuss this announcement with your fellow SFI’ers.

Get the MOST from TripleClicks PSAs To Go and auction-won PSAs! [re-post]

GenealogyImageMaximize the value of your TripleClicks PSAs To Go or from PSAs you’ve won in a Pricebenders Auction: run them through your Co-op Manager!

Your participating affiliates will benefit with guaranteed PSAs added to their downline. YOU will benefit from motivated affiliates with expanding teams of new PSAs, whose activities could add long-term profits to your bottom line!

To funnel your PSAs To Go or Pricebenders Auction PSAs through the Co-op Manager, just go to the  Start A New Co-op page at the SFI Affiliate Center and choose “Your Gateway Site” as the co-op source. Be SURE to enter 1104 in the keycode field. Click the Create A New Co-op button at the bottom when you’re done.

IMPORTANT! After purchasing your PSAs To Go or winning the PSAs auction, you’ve got a day or two before your new PSAs begin rolling in. Once they begin to arrive, it will be too late to run them through a new co-op. Therefore, be sure not to wait too long after winning your auction to set up your co-op!

For help and information about creating co-ops and using the Co-op Manager, see Co-op Manager FAQs at the SFI Support Desk. You can also check out Gery’s SFI Co-op Manager & The Magic Of Co-oping article for more tips and hints.